IDeA Networks of Biomedical Research Excellence (INBRE)
2022-2023
I joined INBRE as a part-time social media manager and later transitioned to full-time. My main goal was to build their social media presence from the ground up. I established their LinkedIn, YouTube, Facebook, and Instagram accounts. The purpose was to increase public awareness of the program, support student recruitment and retention, and strengthen community outreach.
I developed a content strategy to meet these goals by:
Introducing the program and its key members.
Showcasing student achievements.
Producing testimonial videos to highlight program success through student stories.
Skills: Content Creation, Social Media Marketing, Content Strategizing, Branding
Examples of YouTube Videos:
INBRE Campus Coordinators: University of Hawai`i at Hilo
INBRE Campus Coordinators: University of Hawai`i at Mānoa
Examples of Instagram Reels: